About us

Together we recognised that all to often organisations focus on either strategy, market research or reporting, but seldom did they combine all three and as a result they missed out on significant business potential!

So with in excess of fifty years’ combined skill and experience in the sourcing, management and analysis of marketing information, we created MarketGEM™.

Marketing Strategy Director

Michael Collins - Chartered Marketer and Fellow of the Institute of Direct Marketing with over 20 years in database marketing consultancy and lecturer in Database Marketing & CRM at various university business schools and the IDM.

Market Research Director

Michael Mayers - Professional market researcher with more than 25 years experience and is a full Member of the Market Research Society. His expertise includes national and international quantitative, qualitative and desk research.

Data Analytics Director

David Willis - A specialist in systems and technologies that exploit data. David has 20 years UK and International experience in the IT Industry. An author for specification of technical requirements and implementer of data management solutions. He is an expert in Data Warehousing and Data Marts, Business Intelligence Tools, Customer Segmentation and systems for Campaign Management.

Site Map - Contact - Privacy Policy - Terms of Use